How HAZL works

Three steps, from your first idea to software your business runs on every day.

1Design

Hazel plans the app with you.

Hazel is HAZL’s AI product designer. She asks, she researches, and she sketches until the plan fits your business.

hazl|developmentWholesale orders for a bakeryExample chat

We’re a family bakery. Cafés send wholesale orders by text, and I copy them into a spreadsheet every night.

That nightly copying is the part to remove. How many cafés order, and do they order the same things each week?

About a dozen. Mostly sourdough and croissants, for the next morning.

Searched the web · read 4 pages about wholesale ordering for bakeries

Bakeries that sell to cafés often give each café its own order page. Here’s a sketch. Try it:

Order for tomorrowSketch 1 · try it
Sourdough loaves12
Croissants24
Research
She looks up your market, your competitors and how other businesses solve the same problem.
Questions
She asks about your customers, your day and what a good month looks like.
Sketches
She shows pictures and sketches you can click through, and keeps a written brief of what you agree on.
Your choice
Build it with AI right away, or send the plan and the whole chat to HAZL’s engineers for free. She remembers your business next time.

2Build

AI builds a working app from the brief in minutes.

Hazel stays beside you while it builds and after it finishes. Try it, change it, and publish it when it’s right.

hazl|developmentBasil & EmberExample
  • Built from the brief
  • Menu, opening hours and table booking
  • Checked on phones and computers

Make the photos bigger and add a Sunday brunch menu.

On it. I’ll save this as version 4, so you can always go back.

v1v2v3v4
Every version saved
basil-and-ember.hazl.site
The Basil and Ember restaurant website
Your app can also

email you when something happens / keep those messages in an Inbox / use AI / handle files and images / run tasks on a schedule / show you who visits / go to your own GitHub

Try it
Open the app, click through it and share it with your team.
Change it
Ask for changes in plain words, as many times as you need.
Go back
Every version is saved, so you can return to any of them.
Publish
Put it on the web at its own address in one click.

3Run

When your business depends on it, our engineers run it.

Production is HAZL’s managed service. Our software engineers take your app from working to dependable, then stay on to look after it.

hazl|productionExample status panel

Summit Salon is running normally

30 days agoToday
Watching
Uptime, errors and certificates, around the clock
Releases
Every change tested before it goes live, with a way back
Your team
HAZL’s software engineers in Calgary

Recent work

  • New feature tested, then released
  • Connected to the tools the salon already uses
  • Security review finished
Engineering
New features, connections to the tools you already use, and security reviews, done by our team.
Hosting
Your app runs on infrastructure our engineers set up and look after.
Monitoring
Uptime, errors and certificates are watched around the clock.
Releases
Every change is tested before it goes live, with a way back.
It starts with a short onboarding call.

Tell Hazel about your business.

HAZL is based in Calgary and has served more than 100 Canadian businesses. We’d like yours to be next.

Talk to Hazel