How HAZL works
Three steps, from your first idea to software your business runs on every day.
1Design
Hazel plans the app with you.
Hazel is HAZL’s AI product designer. She asks, she researches, and she sketches until the plan fits your business.
We’re a family bakery. Cafés send wholesale orders by text, and I copy them into a spreadsheet every night.
That nightly copying is the part to remove. How many cafés order, and do they order the same things each week?
About a dozen. Mostly sourdough and croissants, for the next morning.
Searched the web · read 4 pages about wholesale ordering for bakeries
Bakeries that sell to cafés often give each café its own order page. Here’s a sketch. Try it:
- Research
- She looks up your market, your competitors and how other businesses solve the same problem.
- Questions
- She asks about your customers, your day and what a good month looks like.
- Sketches
- She shows pictures and sketches you can click through, and keeps a written brief of what you agree on.
- Your choice
- Build it with AI right away, or send the plan and the whole chat to HAZL’s engineers for free. She remembers your business next time.
2Build
AI builds a working app from the brief in minutes.
Hazel stays beside you while it builds and after it finishes. Try it, change it, and publish it when it’s right.
- Built from the brief
- Menu, opening hours and table booking
- Checked on phones and computers
Make the photos bigger and add a Sunday brunch menu.
On it. I’ll save this as version 4, so you can always go back.

email you when something happens / keep those messages in an Inbox / use AI / handle files and images / run tasks on a schedule / show you who visits / go to your own GitHub
- Try it
- Open the app, click through it and share it with your team.
- Change it
- Ask for changes in plain words, as many times as you need.
- Go back
- Every version is saved, so you can return to any of them.
- Publish
- Put it on the web at its own address in one click.
3Run
When your business depends on it, our engineers run it.
Production is HAZL’s managed service. Our software engineers take your app from working to dependable, then stay on to look after it.
Summit Salon is running normally
- Watching
- Uptime, errors and certificates, around the clock
- Releases
- Every change tested before it goes live, with a way back
- Your team
- HAZL’s software engineers in Calgary
Recent work
- New feature tested, then released
- Connected to the tools the salon already uses
- Security review finished
- Engineering
- New features, connections to the tools you already use, and security reviews, done by our team.
- Hosting
- Your app runs on infrastructure our engineers set up and look after.
- Monitoring
- Uptime, errors and certificates are watched around the clock.
- Releases
- Every change is tested before it goes live, with a way back.
Tell
Hazel about your business.
HAZL is based in Calgary and has served more than 100 Canadian businesses. We’d like yours to be next.